All articles

How much does a real estate listing video cost in 2026?

A listing video costs $300–$600 from a videographer, $150+ for a basic walkthrough and $1,200+ for luxury. AI video from photos costs a few dollars.

A real estate listing video costs about $300–$600 from a videographer for a typical home in 2026. A basic walkthrough starts around $150–$400, premium videos with drone and voiceover run $600–$1,200, and luxury films cost $1,200–$3,000 or more. AI tools that make a video from your listing photos cost a few dollars to about $20 per listing and are ready in minutes, without a shoot.

Real estate video prices at a glance

What you buyTypical 2026 priceTurnaround
Social reel or vertical cut (videographer)$100–$3001–3 days
Basic walkthrough, 60–90 seconds$150–$4001–3 days
Standard cinematic listing video$300–$6003–7 days
Premium with drone and voiceover$600–$1,2003–7 days
Luxury or estate film, multiple cuts$1,200–$3,000+1–3 weeks
Drone video only$150–$4501–3 days
AI video from listing photosAbout $5–$20 per listing on a planMinutes

Ranges come from published 2026 price guides and provider rate cards, including Aktion Productions and RoomLift’s videography pricing guide. Prices are in US dollars; UK and European prices follow the same tiers.

What drives the price of a listing video?

  • Size of the home. More rooms mean more setups and editing. Providers often add $50–$150 per extra 1,000 sq ft.
  • Drone footage. Adds $100–$300 as an add-on, and in many countries needs a licensed pilot.
  • Agent on camera. Talking-head or walk-and-talk videos need sound, direction and more takes, often $500–$1,500.
  • Number of formats. A landscape film, a vertical reel and a 15-second teaser are three deliverables. Many providers charge $50–$100 per extra format.
  • Rush delivery and twilight shoots. Both need extra time or a second visit.
  • Music licensing. Good packages include licensed music. Trending songs from social apps are not licensed for business use, so check. See music for real estate reels.
A listing reel made from photos in Splatr, in about five minutes.

What do quotes usually leave out?

Ask about usage rights (can you keep using the video after the sale?), revision rounds, travel fees, and whether you get the raw footage. Real estate media often outlives the listing, and disputes over photo and video licensing have reached the courts.

Is AI video from photos good enough?

For most resale and rental listings, yes. AI tools add camera motion to your still photos, put them in order, add music and your branding, and export vertical and landscape versions. You skip the scheduling, the second visit and the wait.

It is not the same as filmed footage. AI motion is built from a still image, so it cannot show a true walk from one room into the next, and it can invent details at the edges of a photo, so review every clip. For a luxury listing or an agent brand film, a videographer is still worth it. For the other 90% of listings, the choice is often AI video or no video at all.

Cost per year: a worked example

An agent with 30 listings a year:

ApproachCost per listingCost per year
Standard videographer$450 (mid-range)$13,500
Drone add-on on every listing+$200+$6,000
AI video from photosAround $10Around $300

Many agents now use AI video on every listing and book a videographer only for their top few properties.

How to make a video from photos in Splatr

  1. Upload the listing photos, or use the ones you already staged.
  2. Splatr’s auto-edit gives each clip the right camera motion and adds motion graphics.
  3. Choose a trending track from the library or add your own music.
  4. Add your logo and contact details to the end card.
  5. Export 9:16 for reels and 16:9 for portals and YouTube.

See a real example on the Virtual Studio page, made from six ordinary listing photos. For the step-by-step, read how to turn property photos into a video.

Quick answers

How much do real estate videographers charge?

Most charge $300–$600 for a standard listing video, with basic walkthroughs from about $150 and luxury films above $1,200.

How much does a real estate drone video cost?

About $150–$450 on its own, or $100–$300 added to a photo or video package.

What is the cheapest way to get a listing video?

Making it from your listing photos with an AI video tool. It costs a few dollars per listing and needs no shoot.

Put the guide into practice.

Turn your own photos into edited images and videos in minutes.

7-day free trial.
Get started for free
All articles